Landon El is the handsome founder of , a new web channel featuring a cam-filled house inhabited by guys that like to have fun. And if you assume that means a non-stop orgy of hardcore man-on-man action, then you’re in for a surprise. This site’s more focused on building a positive community of friends. Landon was nice enough to explain the concept to me yesterday
See more pics and read our exclusive interview with Landon below:
Why don’t we start with the obvious for those who don’t know about yet. What’s the big idea?
Well, I’m constantly out with my friends, and they’re always getting approached. Approached by girls, and also by straight guys that just want to be around them. You know, we’ll be on an airplane and the flight attendant will ask if she can get her picture taken with them. It just continually shocks me how much positive energy my friends give out.
So that’s where the idea for the site came from. These are businessmen, they’re not guys that have ever done any kind of adult work before. And they’re smart, and energetic, and fun. So this site is a chance for people to get to be around them.
And it sounds like they’re mostly straight. Was it hard to talk a group of straight guys into doing this?
I would say a majority of them are straight for sure. The guy who does all of our web programming, Joe, is also on camera, and I’d say that he’s… open to whoever gives him attention. But they’re mostly straight, yeah.
Like I said, these are businessmen, so they know what they’re getting into. And convincing them did take a while. So I had to start to film them a little bit beforehand and then show them the footage. Once they saw themselves they really loved it, though. We’re presenting a really positive image, and a fun one. You know, it’s like selling a home, once you can see your furniture in it it’s a lot easier to sell.
So what can we actually expect to see on the site? I was watching some of the previews and they’re actually pretty… tame, compared to what I was expecting.
You’ll probably see about ten regular faces. I’m not into flying out a ton of models, so it’ll be a main core, and if you see new faces at the house then they’ll be friends of friends and get incorporated that way. I’m not trying to bullshit you, I’m trying to show you who we really are.
We’re almost trying to promote this as a cable network. So there’s video going all the time. And then there’s a chat going while the TV’s playing, which makes it more interactive. You always feel like you have somebody to talk to. We’re really trying to bring a community together here.
A majority of the still photos are meant to look more like Facebook than like studio shots, although we do have those, too. You know, you flip through pictures of your friends on Facebook and suddenly half an hour’s gone by. You see the fun pictures and you enjoy it. You find the more natural pictures are more appealing. And you try to make it feel as real as possible. It’s entertaining, and if you’ve got time then you can spend hours watching a night rather than just the two or three minutes it takes you to get off.
We’re calling it Life In Briefs, which is kind of a hint of what you’ll be getting. I’m not setting rules on what may or may not happen at the house. We’ve got six live cams going 24 hours a day. And If one of the guys is jerking off or fucking a girl on camera I’m not going to stop it.
I think one of the reasons that jerkoff porn is so popular is because you can watch it, and it’s easy to imagine yourself fooling around with the guy, or imagine him fooling around with your boyfriend, or girlfriend, or whoever.
So yeah, sex is something you would likely run into, but it’s not marketed that way. I’m not going to compete with and , so I’m not going to try that. This channel is a destination where you can really have fun. At the same token, it is a place where you can chat with us and also chat with each other. I know how important it is for people to have personal relationships, which is why we’re trying to build a community. The kind of site you can visit and hang out for a few hours and not just two or three minutes.
And what do they say when people wonder why they’re being followed around by a camera? Do people think they’re celebrities?
The guys are getting attention when they’re out, regardless. I think a lot of people think they’re pro athletes. They’re big boys, 6’4″ and 6’5″, 230 or 240. And there’s almost a competition between them, as far as staying in shape and being ready for pool season.
I think they tell people that we’re shooting a documentary. And most people don’t really ask. The guys are energetic, enjoyable people to be around, and people like to be included in that. And people like to be on camera. I’ve had to cut a lot of people out of footage, let’s put it that way.
So tell us about your own background.
I worked with for seven years, and it was time for me to start doing my own thing. I wanted to have more creative control; this is my baby. I was Leo at Fratmen, but now I’m Landon, which is my real name. We all use our real names on the actual site.
You’re featured on the site, too. What’s it like being in front of the cameras and behind them, too?
I think it’s filled with many obstacles, honestly. Having the right amount of staff would certainly help, but since we’re a new start-up we have to do it all ourselves. But you learn how to work smart. The lucky thing is that it’s mutual and the other guys think about business, and they really want to see it succeed.
See more of Landon and his friends at .
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